In the Dynamic Selling process, which step comes first?

In the Dynamic Selling process, the first step is to greet the customer. This initial interaction is crucial as it sets the tone for the entire selling experience. Greeting customers warmly and professionally helps to establish a rapport, making them feel welcome and valued.

A good greeting encourages customers to engage further, ensuring that they feel comfortable to ask questions or express their needs. It lays the groundwork for the next steps in the process, such as discovering their needs, recommending products, and ultimately closing the sale.

This initial step is essential because it transitions the interaction from a casual encounter into a more focused dialogue about the products and services being offered, emphasizing the importance of customer service in the retail environment. By focusing on a strong greeting, the seller can foster a positive relationship with the customer that will help to support the subsequent stages of the Dynamic Selling process.